Uber Partners With McDonald's For Free Ice Cream Promo

Posted by Jeff Pelliccio on Aug 15, 2017 1:00:00 PM

In ICS insights

Is your hiring process as convoluted as Uber's latest promo for UberEats? It's summer and everyone can enjoy a free ice cream cone every Friday until the end of summer (Sept 22) thanks to Uber and McDonald's. However, the process isn't as simple as some may think. Just like a hiring process can have red tape to delay the outcome, so does Uber's method of delivering free McDonald's ice cream. 

The process starts off with selecting "Uber Ice Cream" from the ride-sharing app. If you are lucky, you'll get matched and Uber will deliver up to 5 cones of ice cream and a collectible silicone ice cream cone to reuse every Friday until September 22. You then have to take that cone to a participating McDonald's and hand them the cone to be filled with free soft-serve vanilla. There are plenty of people trying to get matched, but with only 25 ice cream trucks operating in 10 cities, there will be a guaranteed wait. They started operating on August 11, from 11 a.m. until 3 p.m., in Atlanta, Boston, Dallas, Los Angeles, Miami, New York City, San Francisco, Seattle, Toronto, and Washington D.C., so if you're near or in that vicinity, you could try your luck on Friday. 

Regarding your hiring process, there are many obstacles that could delay you from hiring your dream candidate. Lag time can be a big factor in losing talent and a complicated process can turn off a top tier candidate. Make your process as simple as possible and all will enjoy the process. Your team won't be frustrated, your candidate won't be confused, and your company will be better off with top talent. 

Here at ICS, we keep things simple. We know that the fastest way to hire is to keep it simple. If you want top talent and a easier time hiring, work with us. You can contact us today for help building your team. We won't have you go through hoops to get some help either. 

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