Now is the Time to Reinvent Yourself

Posted by Jeff Pelliccio on Jul 20, 2017 9:00:00 AM

In Job Search Tips

Ever have that moment when you watch a commercial and go, "Yes! That's me!" or "That's brilliant!"? We had that moment when watching Phoenix University's commercial about adjusting with the times and reinventing yourself. Poignant and relevant, it rings true on many levels. Check out that commercial below for reference if you haven't seen it yet:


It's the age old story of a single mom raising her child and losing her job. It's been done before, but Phoenix University manages to incorporate a lot of timely themes into the picture here, as well as throw in a twist to the same-old story line.

Having to adapt to the times is one of the major themes in this commercial.  You can see her job is slowly being replaced by robots, who are ultimately doing a more efficient job, but if you think that's the end of the tale, you're wrong. She could just get another job entirely, but when faced with this problem, she decides to go back to school and learn about the new technology. She grows with the demand for talent in her field and she does it all while still taking after her daughter. (#Feminism)

In a time where there are so many pro-feminine characters in pop culture and the media, this is brilliant branding for them. Drawing a great segment of their audience into the fold and bringing back in those who thought they were done for in the job market. It's the perfect resolution to a problem that they can solve. If your suffering from fear of being replaced, so can you. 

Reinvent yourself. Don't assume your time is over because you haven't been taught the skills you need; go out and take them. In this ever changing climate of technology and regulations, you need to stay adaptable and agile.  Pivot with what you are given and then go out and learn more. Don't forget your ABC's: Always Be Changing. Don't wait for the next revolution, improve your skill set and your career will improve. If you are currently employed, your company will reward you for taking that extra step to ensure success and if you aren't, you can secure a position that others aren't qualified for at this time. 

Your time is now and if you're reading this, it's not too late.

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